Here are the secret of Sun Cellular, their best postpaid offers:
22 April 2013
Sun Cellular, The Good Choice in Postpaid
We are still wondering how Sun Cellular entered the mobile communication industry. Entering and at the same time competing with other two major networks here in the Philippines namely Globe Telecom and Smart Communications, Sun Cellular successfully achieved its position being the 3rd major communication and still satisfying their subscribers. Sun's strategy is to get all the subscribers of the 2 major networks by getting a 2nd phone which is a Sun simcard in another phone or having a dual sim phone.
Here are the secret of Sun Cellular, their best postpaid offers:
Here are the secret of Sun Cellular, their best postpaid offers:
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ReplyDeleteSun Cellular's entry into the Philippine mobile communication landscape was a bold move. Here were these newcomers, facing off against established giants like Globe Telecom and Smart Communications. But Sun Cellular didn't try to dethrone the kings – they carved their own niche.
ReplyDeleteTheir strategy? Focus on becoming the "go-to" second SIM. By offering competitive rates, longer validity periods, and plans that complemented existing subscriptions, Sun Cellular enticed subscribers of the major networks to add a Sun SIM to their dual SIM phones or get a separate Sun phone. This strategy secured them the coveted third spot in the industry, all while keeping their existing customer base happy.
In essence, Sun Cellular understood that not everyone needs just one network provider. They catered to the growing trend of dual SIM usage, providing Filipinos with more options and flexibility in their mobile plans. This focus on value and complementing existing subscriptions has proven to be a successful formula for Sun Cellular.
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